What is the bigger problem we’re trying to solve?
Look beyond the ticket or bug
Think rather than simply execute
Leave sites better than we found them
Admit if we don’t have the answer and ask for help; put the right people in the room
Focus on the best solution not accolades
We don’t always know the solution
Do what we promised even if it’s hard or costly sometimes
Be client-centric; ask ourselves “Is this good for the client?”
Show empathy for our clients and their situations
Become our clients’ web partner
More communication earlier is better
Keep clients up-to-date on billing
Discuss issues we see coming
Have hard conversations
Take ownership
Focus on craftsmanship - quality of design, building to last
Take responsibility for the code we push
Everything we do we will maintain for years
Keep up-to-date on latest tools and technologies
Do what you say you’ll do by the due date